The goal in most PR crises is not to win everyone back. It is to find the people still willing to listen, earn their attention, and trust in truth. Truth …
Public Relations
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NRS and Renascent Media to Host Retailers Networking Meetup in New Jersey on June 24
by SAH Staff Reporter 2 minutes readNational Retail Solutions (NRS), in collaboration with Renascent Media, has announced the return of its Retailers Networking Meetup, scheduled for June 24 at Albert Palace in Fords, New Jersey. Building …
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What Leaders Say When No One Is Supposed to Be Listening
by Farzana Baduel 6 minutes readThere is a unique kind of reputational damage caused by one careless sentence escaping the room it was meant for. This week on When It Hits the Fan, David Yelland and …
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There are moments when PR stops looking like communications and starts looking like crowd control. This week on When It Hits the Fan, my co-presenter David Yelland and I looked …
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There is a particular kind of institutional theatre playing out across boardrooms and cabinet offices right now, and if you work in communications, you will recognize it immediately. Someone who …
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FedEx Taps Dhoni, CSK Stars to Pitch Global Expansion for Indian firms
by R. Suryamurthy 2 minutes readFedEx has launched a new digital brand campaign, ‘FedEx. The Move India Needs’, developed by Saatchi & Saatchi India, aimed at showcasing its end-to-end logistics capabilities and reinforcing its positioning …
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First Lady Melania Trump’s Film Deal: Gender Pay Breakthrough or Power-Driven Branding?
by Farzana Baduel 6 minutes readWith a reported total investment of around $75 million, including $28 million said to have gone directly into the First Lady’s coffers and a further $35 million spent on promotion, …
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Is the Grass Greener in the United Arab Emirates?
by Farzana Baduel 7 minutes readThe Middle Eastern oasis has been attracting my fellow Brits in droves. I went to see what the fuss is all about. I have been coming to the UAE for …
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A Nation of Storytellers: Why Sri Lanka’s New PR Body Signals a Country Reclaiming its Narrative
by Farzana Baduel 7 minutes readTravel teaches you things no classroom can. Not just about countries, but about yourself. When I arrived at the Sheraton in Colombo to speak on risk, resilience, and crisis communications, …